Book Marketing and PR 101
I’ve attended a few book marketing and public relations conferences throughout my twenty-seven-year career. My favorite was an event held in San Diego that featured bestselling author and success coach, Jack Canfield, who is one of my favorite authors. During the meeting, Jack shared with us a document titled, How to Market a Bestseller. I’ve referred to this guide many times as I coach authors on how to successfully plan for and release a new book. While there are numerous proven...
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